”Testimonials are a great conversion element and on this homepage template, you can
display one or several of them in this section. The testimonials can be about you, your
site or the free product you’re offering on the page.”
Use the Testimonial Heading Wisely
“Each testimonial has a heading, which you can use to highlight the best part of the
testimonial. This is great to get the attention of those readers who are simply skimming
through your page.”
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“Three testimonials is a good number for this layout, but remember that you can easily
delete or duplicate the testimonials to display as many or as few of them as you like.”
In this section, display a more personal or candid photo of yourself and add
some text about who you are. This homepage template is “author-focused” and it’s
all about building trust and rapport. This is when you aren’t just selling a
product, you’re also doing personal branding and you want to connect with your
audience on a more personal level. You should keep this section short, but you
can link to a more extensive bio at the end.